Photo by Will Myers on Unsplash

A couple of weeks after my daughter was born, living in lockdown in one of the most impacted countries in the world (Belgium), while juggling with a full-time global marketing role, I discovered my passion for writing. Inspired by Seth Godin, I took a personal oath to start writing weekly…

Photo by Oleksii S on Unsplash

The fantastic growth rate of e-commerce during 2020 is a signal that change will arrive faster than expected to our beloved industries. Whether we like it or not, the retail transformation is irreversible and permanent. But while we are adapting to this new normal, what can the future of e-commerce…

Sorin Patilinet

Once upon a time, a curious engineer became a marketer, with a big passion to understand how people think and act.

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